Thursday, August 16, 2007

Meets Or Exceeds


Something really bothers me about Epson's slogan for printers: "Exceed your vision". I think it grates on me because it sounds like saying they can improve my artistic vision, instead of helping me to realize my vision exactly, which is what I think they ought to be trying to do.

I know, sounds like a nit. After all, they make great printers. In fact they do help me realize my vision, pretty closely.

I just wish they would say that.

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